Check this space each month to meet your colleagues in the Network of Executive Women.

ROBYN ANDERSON
Director of Sales
Frito-Lay
Atlanta

Years with company
15

Duties
Responsible for profitably driving sales and customer relationship in the Southeast Region for Frito-Lay. Strategically align consumer needs with customer demands.

Reason for joining NEW
To help better understand the issues and solutions that successful women face in the industry.

Education
Undergraduate Degree, Emory University

Personal interests
Family, travel and scuba.

LISA BAKER
Zone Sales Leader Designate
Frito-Lay
Columbus, OH

Years with company
1

Duties
I am currently in training to become a Zone Sales Leader.

Reason for joining NEW
I joined NEW soon after joining Frito Lay in order to be part of a female network in which I felt comfortable enough to share ideas and learn from other’s experiences.

Education
BA, Otterbein College

Personal interests
I enjoy golfing with my husband of six years and playing with our two "four-legged children" Bailey, a 6-year old Black Lab and Mary Lou, a 5–year old Yellow Lab.

KATHLEEN A. GEDDA
Category Manager - Midwest South Region
Frito-Lay
Bridgeton, MO

Years with company
5

Duties
Perform category management responsibilities, providing information and analysis resulting in growth of sales and profits internally as well as for the customer. Create planograms to effectively merchandise our products within varying channels.

Reason for joining NEW
I was honored to be sponsored by my organization to join the Network of Executive Women. I look forward to meeting and expanding my network within the CPG industry.

Education
MBA, Denison University

Personal interests
Enjoy spending time with my family -- three boys (aged 3, 16 and 20) and one girl. I also enjoy spending time outdoors and going on vacations in warm, sunny locations.

ELIZABETH McGAHAN
Senior Account Executive
Procter & Gamble
Bloomfield, NJ

Years with company
14

Duties
Responsible for P&G fabric and home care, snacks and beverage, and Iams business at a metro New York, New Jersey, Pennsylvania food retailer.

Reason for joining NEW
I was invited to attend a dinner which had Eileen Scott as the speaker and enjoyed both the networking and the content.

Education
BS, University of Connecticut

Personal interests
I enjoy running, although it seems more difficult lately to get this into my schedule. I also enjoy reading, whether it is reading with my children or sitting down with my own book.

Have you recently started or renewed your membership in NEW? Then get profiled in this column by emailing NetworkNews at aduran@newonline.org

© Copyright 2009 by the Network of Executive Women. All rights reserved.